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How to Calculate and Improve Your TikTok Engagement Rate

February 3rd, 2026|Uncategorized|

Forget followers. The number that really tells you if your TikToks are working is your TikTok engagement rate. Think of it like this: your follower count is the number of people in a room. Your engagement rate is how many of those people are actually leaning in, listening, and starting a conversation with you. A high TikTok engagement rate means

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Mastering Client Engagement Metrics for Business Growth

February 3rd, 2026|Uncategorized|

Think of client engagement metrics as the vital signs for your customer relationships. They tell you how actively and deeply people are interacting with your brand, whether they're leaning in with interest or quietly tuning you out. This isn't just about collecting data; it's about feeling the pulse of your audience to build loyalty, drive revenue, and grow your business.

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